Freelin-Wade is North America's largest independent manufacturer of plastic tubing and accessories for industries such as robotics, fluid power and dentistry.
Plastic tubing, like most industrial products, are all sold the same way. Little attention is spent on photography or copy. When I was hired at Freelin-Wade, I wanted to do things a bit different. This is a collection of some of the sell sheets I created. I did the photography, wrote the copy and designed the layout.